Into The Life of a BellaVita Marketing Intern

By Juhi Chandiramani

​                   Oftentimes, we are challenged to maximize the skills we do not know we have. Little did I know that this is exactly what working in BellaVita entails. My journey begun a little over 3 months ago when I applied for a marketing intern position I found online. At the time, I was confused about what exactly BellaVita was. Prior to my interview, I read up about BellaVita on various websites; however, one week into the internship, I discovered that it is more than merely a series of classes offered weekly. It is a range of fitness and wellness opportunities encouraging growth and perseverance for all types of individuals; from corporate wellness and physical education in schools, to specialty classes and fitness & wellness residential memberships, BellaVita truly has it all.
                  As a marketing intern, I was taking on many tasks such as planning events, creating promotional content, managing social media accounts, handling customer relations, and several others. I worked closely with Izabella Steele, founder of BellaVita: Fitness & Wellness, along with a few other interns with whom I have grown to develop priceless relationships. By the time of my first event at the company, “Stretch & Destress”, I was getting the hang of everything; this allowed me to enjoy meeting and familiarizing myself with different members, and to ensure that all their needs were met. Initially, I did not quite understand the deeply personal level of connection that BellaVita fosters with its members. Upon exiting the venue, all the members looked deeply satisfied and grateful for the event. It, then, became clear to me that BellaVita does more than provide all the services mentioned above; it aims to touch each and every member by enhancing the overall quality of their lives with its services.
                  Through time, I became more aware of the bonds that I, personally, created with members and instructors. I learned that, ultimately, passion has and always will be the focus. BellaVita concentrates on fueling each of its members, clients, instructors, and team members’ passions. Whether it be passion for Yoga, Pilates, Zumba, Health, Teaching, Marketing, Finance, or Management, passion always takes precedence here in BellaVita.